A 360° Emotional Experience

Pininfarina reaches the modern gentlemen and ladies’ life in all the important moments and places. We call it emotional experience.

For the modern gentlemen and ladies who are searching timeless beauty in every moment, in every place, in every product. For those, Pininfarina created a world full of icons. The expression of elegance and exclusiveness applied to all the products, from luxury cars, to yachts, to haute horlogerie. A sophisticated world imagined and built all around you.
“Italian style means sense of proportions, simplicity and harmony of line, such that after a considerable time there is still something which is more alive than just a memory of beauty.”
Battista Pinin Farina
Pininfarina is the emblem of the truly Italian style. The symbol of a sophisticated sportiness, able to conjugate speed, performance and aesthetic excellence. The expression of elegance and
exclusiveness. The power of a vision able to imagine future scenarios, todesign and build innovative solutions improving the quality of life.